Business and Art Connecting Business and the Arts
In her book "RenGen: Renaissance Generation - The Rise of the Cultural Consumer and What it Means for Your Business," author Patricia Martin argues a so-called "creative class" can connect the business and arts communities in unprecedented ways. The Tampa Bay Business Committee for the Arts convened a panel of Bay area business and arts leaders to consider Martin's ideas - and generate ideas for connections between the two. This week on Florida Matters, we'll hear about Martin's ideas, and how new links might be forged between business and the arts in the Bay area.

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