WUSF TV Audience

The Public Television Audience TV coverage map

Since 1970, our history of excellence in educational services has delivered programs of integrity designed to enrich, educate, enlighten and entertain every citizen living in Florida’s central west coast. The station provides unique programs to audiences large enough to fill the University of South Florida’s Sun Dome more than 11 times per day! And, WUSF-TV brings an affluent, educated, intelligent audience to its programs – an audience of influential who care about their community.

In addition, the much respected Roper Public Opinion Poll reports that satisfaction with viewers is highest with PBS Programs, (versus commercial or cable television) and ranked most important to have in the home.*

For example, compared to the public at large:**

  • 61% are more likely to own a home valued at $500,000 or more
  • 46% are more likely to be an owner/president of a company
  • 75% are more likely to be a CFO
  • 166% are more likely to have recently used financial planning services
  • 60% are more likely to be age 50-plus
  • 153% are more likely to be 65-plus
Channel Prime Time Rating
Public Television 1.7%
A&E 0.8%
CNN 1.2%
Disney 1.3%
Discovery 0.8%
ESPN 1.2%
FOX News 1.2%
History 0.6%
Nick at Nite 1.4%
TNT 1.6%
*Source: Roper Public Opinion Poll on PBS, January 2004, February 2005, January 2006, February 2007 and February 2008.
**Source: NTI Galaxy Explorer (national people-meter service)

We would be happy to tailor a schedule of announcements that closely match the profiles of the audience you wish to reach. Program sponsorship, challenge grants, event partnerships and special project involvement are just some of the ways you can increase your company’s visibility. Contact our media office today for more information.

For Information on Corporate Sponsorship contact Valerie LoBianco at 813-974-8623.

WUSF Media Sales Department
4202 East Fowler Avenue, TVB100
Tampa, FL 33620-6870
E-Mail Valerie LoBianco